You can craft blog graphics, cards, posters, presentations and other types of images.Īnd, if you want to design an image with custom dimensions, Canva also allows you to manually enter the height and width. It has a range of templates, even beyond social media. It’s another simple drag-and-drop tool for amateur web designers with complete customization options. The next visual marketing tool I would recommend adding to your armory is Canva. Ready to find your creative side and become the only graphic designer you’ll ever need? In this blog post, I’ll introduce you to 10 awesome image editing tools featuring a wide range of editing options. Now, we’ve got a wide range of amazing image editing tools, online photo editors and photo editing apps that allow us to craft stunning graphics for our content strategy in a flash. They might have needed to wrestle with Photoshop and other graphic design editing tools.
But, there’s one challenge many marketers might face in creating social media graphics and incorporating visuals into their content strategy…Ĭreating social media graphics and general web design images that are compelling, on a shoe-string budget, without hiring any external help like graphic designers or professional photo editors.Ībout 5 years ago, small business owners could have said this was a serious problem. Social network users love to interact with visual content. Even social media platforms now focus on visual marketing in their redesigns. Third, use of images was rated as the most important social media optimization tactic, in a 2014 survey by Adobe and Software Advice.Īnd, it’s not just limited to social networks… Content with relevant visual content also gets 94% more views than a content strategy without it. In 2013, Facebook became the largest photo sharing website, with its users uploading 350 million photos every day. Second, forget social networks known for their visual content, like Instagram and Pinterest, that allow photo sharing.
Here are 3 stats that prove the worth of visual marketing.įirst, 66% of all social media posts are or include visual content. Text-only updates can only convey so much and get so far.
Visual content is the currency of sharing on social media.
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